PROJECT ENQUIRY
A collage of four fabric and logo designs from Barossa Patchwork and Running Hare Designs. Each quadrant displays a different floral fabric background and logo variation, including white, blue, and grey color schemes featuring a leaping hare illustration.

Visual Identity: Barossa Patchwork

Customer: Patchwork Barossa

Project: Brand Asset Package

Year: 2016

Services Delivered:

  • Logo Design
  • Style Guide
  • Logo Package

It was a pleasure to work with Jo Adams from Barossa Patchwork on her logo design in 2016.

Prior to engaging me Jo had commissioned some beautiful illustrations of a hare which I was able to incorporate into the design as a simplified icon. The spindle and thread woven around the hare alludes to the core business of patchwork and sewing.

I chose a modern serif face to give the design a contemporary yet classic feel. I chose a whimsical script for the tagline to highlight the hand made nature of their products and to give the design a personal and warm touch.