“I had vague ideas, but Amy was able to pull it all together in something that represented my new business perfectly… everything fell into place and I felt like I had direction.”
CASSIE | DRAWING CREATIONS
Brand Audit
Not sure what to fix first? A Brand Audit gives you clear, practical recommendations to begin the next steps in your branding journey.
If your visuals feel inconsistent, your logo isn’t quite right, or your marketing looks a bit “patchwork”, you’re not alone. Most small businesses reach a point where DIY branding starts holding them back, not because their work isn’t great, but because their presentation hasn’t kept up with the quality of their service or product.
(Short questionnaire — takes 3–5 minutes.)
This is perfect for you if…
- You’ve outgrown your original logo or DIY branding
- You’re about to refresh your website or start marketing more consistently and need some direction
- You want to feel confident sharing your brand again, but don’t know where to start
- You’re not ready for a full rebrand yet, but you know something needs tightening
- You want a designer’s eyes on what’s working and what isn’t
What we review:
- Your current logo, colours, typography and overall visual consistency
- How your brand shows up across key touchpoints (website, socials, and print)
- How your branding aligns with your audience’s preferences
- Your competitors, to assess what you can do to stand out
- Practical feedback on what’s building trust and what may be weakening it
- Clear priorities (what to fix first, what can wait, and what’s worth investing in)
- Recommended next steps tailored to your budget and business stage
What will you walk away with?
- You’ll know exactly what’s helping (or hurting) your first impression
- A practical plan to refine your branding without overcomplicating it.
- A prioritised action list (Fix now / Fix next / Consider later) + clear recommendations for your next best step.
A focused, strategy-led review that saves you time, reduces overwhelm, and helps you invest in the right next steps.
Estimated Timeframe: Approx 2 weeks-
30-minute discovery call
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Review of your current logo, colours, typography
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Competitor and marketplace scan
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Audience alignment check
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PDF Brand Audit Report
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1 mood board to guide visual direction
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30-minute report review call
“I had vague ideas, but Amy was able to pull it all together in something that represented my new business perfectly… everything fell into place and I felt like I had direction.”
CASSIE | DRAWING CREATIONS
What to Expect
How it works:
- ‘Start with a Brand Audit’ and complete the short questionnaire. I’ll be in touch to arrange your discovery call.
- 30-minute discovery call. We’ll discuss your business and goals.
- Audit + report creation (approx. 10 business days). I review your brand and touchpoints, then prepare your report.
- 30-minute report walkthrough call; we go through priorities together.
- PDF report delivered – I send your final report after the call.
Turnaround
Approximately 2 weeks
Your report is prepared within around 10 business days after your discovery call and receiving your links/assets.
No judgement, no overwhelm. Just clear direction and practical next steps.
Frequently asked questions...
Yes! The Brand Audit looks at your full visual presence and consistency, not just the logo.
If you are already presenting your business to the world (social media, website, flyers, etc.), then yes, we can audit how you are currently showing up and give you recommendations to improve your presentation. The Brand Audit will give you direction and next steps, which may include investing in a brand package.
If you’re just starting out, and you haven’t got a logo yet, I’d highly recommend a Brand Builder or Brand Elevator Package which includes strategy (just as the Brand Audit). These packages go deeper and include your logo and a complete brand system.
If you need a full rebrand I’ll say so. But often with an existing brand it’s a targeted refinement or refresh that is needed.
That’s fine. The Brand Audit will give you some recommendations you can implement over time. Think of the Brand Audit as a guide for your next steps to give you some clarity.
Yes! If you decide to proceed with either the Brand Builder or the Brand Elevator packages, your $700 investment for the Brand Audit will be deducted from the package total.
